Meet the Team
Kelly Farr
Directors
Kelly is a Royal Air Force veteran, and served 17 years as an Avionics Engineer. Kelly is the co-founder and Director of FVA, the co-founder of Caerphilly Veterans Support Hub and Monmouthshire Veterans Support Hub and sits on the Veterans Advisory & Pensions Committee (Wales).
Outside of these volunteer roles, Kelly is an award-winning entrepreneur, wellbeing trainer and fierce advocate for mental health. As the co-founder of YourNorth, Kelly leads a training company dedicated to improving mental wellbeing through bespoke courses, retreats and innovative programmes. She is also the co-founder of YourNorth Veteran Support CIC, a non-profit organisation offering tailored wellbeing education for the Armed Forces & Emergency Services.
Lisa Rawlings
Lisa is a Royal Air Force veteran, and served 24 years in Flight Operations. Lisa is the co-founder and Director of FVA, the co-founder of Caerphilly Veterans Support Hub, Monmouthshire Veterans Support Hub and Torfaen Veterans Support Hub, and is the Chair of the Veterans Advisory & Pensions Committee (Wales).
Alongside her volunteer roles, Lisa brings a wealth of experience in operational planning, recruitment and policy development. She previously worked as the Regional Armed Forces Covenant Officer in Caerphilly before moving into talent acquisition in the private sector. Lisa now serves as the VALOUR Wales Manager, where she is passionate about bridging the gap between national strategy and local delivery.
Stacey Denyer
Stacey is a Royal Air Force veteran who served for 19 years as an RAF Police NCO before being medically discharged. She joined Team FVA as a Director in Autumn 2026, having previously worked as Communication and Engagement Lead for the Female Veterans’ Transformation Programme.
Passionate about inclusion across the Armed Forces community, Stacey is an Invictus Games medallist and advocate. She volunteers with Sisters in Service, is a peer facilitator for the Veteran Connection Programme, and sits on the ParalympicsGB Social Impact Lived Experience Advisory Board.
Stacey is passionate about driving meaningful change through evidence, insight and lived experience.
Kel McGuffie
DIRECTOR
British Army Veteran
Zoe Roberts
DIRECTOR
British Army Veteran
Barbara McGregor
DIRECTOR
Royal Navy Veteran
Kelly Farr
CHAIR
Royal Air Force Veteran
Meet The Board
Lisa Rawlings
TREASURER
Royal Air Force Veteran
